The Edit

What foundation should I wear?

A guide to help you choose the best foundation to suit your needs.

What foundation should I wear? Your personalised foundation guide – Take our quick test below
DO0421-Foundation-FC
SHOP HERE
What foundation should I wear?
Following on from the success of our previous makeup help guide, we have decided to aid you with one of the key ingredients to many makeup bags across the globe, foundation. Foundation acts as a second skin, a layer to smooth the surface of your skin and create a flawless finish. However, we are all unique with our own tastes and preferences, so finding the right foundation for YOU is not always easy. Now you have an idea of the type of foundation, we can guide you on your shade. Read below to help you find yours.

 

WHAT UNDERTONE AM I?

Now, don’t panic if you have never heard of the term ‘undertone’ – If you think of your skin as two layers, this is the layer underneath the top skin. You are either a cool (pink), neutral or warm (yellow) undertone . Luckily you don’t need to guess which tone you are as there are ways of telling which you have;

The Jewellery test – If you prefer the way silver looks against your skin, you’re more likely a cool undertone but if you’re better in gold, you could be a warm tone. If you’re inclined to wear both and they suit you – you might have a neutral undertone.

Clothes test

Which colours can you wear best? If you’re better in blues, greens and bluey-reds then you are more likely a cool undertone and if you are better in yellow or orangey-reds than those then you have a warm undertone

Veins test

If you’re veins (in your wrist) look blue then you have a cool undertone and if you have more greeny veins then you would be a warm undertone. If you cannot tell then you’re in the neutral group.

Tan test

If you tend to tan under the sun and not burn, then you may be a warm undertone and if you don’t tan, you just burn then you have a cool undertone. Those who swing both ways, could be neutral. Some deep tones also have red undertones, which we also have suitable shades for.

 Now you know your foundation type and your undertone, which shade of ours is best for you?
 
Screen Shot 2015-04-23 at 11.05.36
Powder Foundation/Rich Liquid
With 14 shades available we have it covered (no pun intended!).
Screen Shot 2015-04-23 at 10.54.17
Fair skins with neutral undertone – Shade 115
Fair skins with pink undertones – Shade 120
Fair Skins with yellow/golden undertones – Shade 135
SHOP HERE
Screen Shot 2015-04-23 at 10.58.24
Medium/Olive skins with neutral tones – Shades 210, 215 or 243
Medium skins with pink undertones – Shade 150
Medium/Olive skins with yellow/golden undertones – Shades 140,  200, 233 or 240
SHOP HERE
Screen Shot 2015-04-23 at 10.57.44
Deep skin tones with Neutral undertone – 325
Deep Skin tones with yellow/golden undertones – 323
Deep skin with red undertones – 330 (powder) 335 (rich liquid)
SHOP HERE

Now, don’t panic if you have never heard of the term ‘undertone’ – If you think of your skin as two layers, this is the layer underneath the top skin. You are either a cool (pink), neutral or warm (yellow) undertone . Luckily you don’t need to guess which tone you are as there are ways of telling which you have

Skin Base Foundation
Screen Shot 2015-04-23 at 11.08.35
With 24 shades (as well as 2 additional shades – a white mixer and a shimmer tan mixer) we have a large range of skin tones catered for. See below to find which shades are best for you:
Screen Shot 2015-04-23 at 11.12.48
Fair skins with pink undertones – Shades 02 and 3.5 are for the very fair and shades 07 and 08 are a little warmer.
Fair skins with yellow undertone –  Shades 03, 4.5, 5.5, 6.5 and 7.5 are fair and yellow based.
SHOP HERE
Screen Shot 2015-04-23 at 11.12.33
Medium skins with neutral/olive undertone – Skin Base 06 is our most neutral and popular tone,
shades 8.5, 09, 10, 12 and 13 are all suitable for medium skins.
SHOP HERE
Screen Shot 2015-04-23 at 11.12.40
Deep skins with yellow undertone – Skin Base shades 14 and 15 are suitable
Deep skins with red undertone –  Skin Base 16
Deep skins with olive undertone – Skin Base shades 17 or 18
SHOP HERE

 

What foundation should I wear? Your personalised foundation guide – Take our quick test below
DO0421-Foundation-FC
SHOP HERE
Following on from the success of our previous makeup help guide, we have decided to aid you all with one of the key ingredients to many makeup bags across the globe, foundation. Foundation acts as a second skin, a layer to smooth the surface of your skin and create a flawless finish. However, we are all unique with our own tastes and preferences, so finding the right foundation for YOU is not always easy. Now you have an idea of the type of foundation, we can guide you on your shade. Read below to help you find yours.
WHAT UNDERTONE AM I?

Now, don’t panic if you have never heard of the term ‘undertone’ – If you think of your skin as two layers, this is the layer underneath the top skin. You are either a cool (pink), neutral or warm (yellow) undertone . Luckily you don’t need to guess which tone you are as there are ways of telling which you have;

The Jewellery test – If you prefer the way silver looks against your skin, you’re more likely a cool undertone but if you’re better in gold, you could be a warm tone. If you’re inclined to wear both and they suit you – you might have a neutral undertone.

Clothes test – Which colours can you wear best? If you’re better in blues, greens and bluey-reds then you are more likely a cool undertone and if you are better in yellow or orangey-reds than those then you have a warm undertone

Veins test – If you’re veins (in your wrist) look blue then you have a cool undertone and if you have more greeny veins then you would be a warm undertone. If you cannot tell then you’re in the neutral group.

Tan test – If you tend to tan under the sun and not burn, then you may be a warm undertone and if you don’t tan, you just burn then you have a cool undertone. Those who swing both ways, could be neutral. Some deep tones also have red undertones, which we also have suitable shades for.

Now you know your foundation type and your undertone, which shade of ours is best for you;

Screen Shot 2015-04-23 at 11.05.36
Powder Foundation/Rich Liquid
With 14 shades available we have it covered (no pun intended!).
Screen Shot 2015-04-23 at 10.54.17
Fair skins with neutral undertone – Shade 115
Fair skins with pink undertones – Shade 120
Fair Skins with yellow/golden undertones – Shade 135
SHOP HERE
Screen Shot 2015-04-23 at 10.58.24
Medium/Olive skins with neutral tones – Shades 210, 215 or 243
Medium skins with pink undertones – Shade 150
Medium/Olive skins with yellow/golden undertones – Shades 140,  200, 233 or 240
SHOP HERE
Screen Shot 2015-04-23 at 10.57.44
Deep skin tones with Neutral undertone – 325
Deep Skin tones with yellow/golden undertones – 323
Deep skin with red undertones – 330 (powder) 335 (rich liquid)
SHOP HERE
Screen Shot 2015-04-23 at 11.08.35
Skin Base Foundation
With 24 shades (as well as 2 additional shades – a white mixer and a shimmer tan mixer) we have a large range of skin tones catered for. See below to find which shades are best for you:
Screen Shot 2015-04-23 at 11.12.48
Fair skins with pink undertones – Shades 02 and 3.5 are for the very fair and shades 07 and 08 are a little warmer.
Fair skins with yellow undertone –  Shades 03, 4.5, 5.5, 6.5 and 7.5 are fair and yellow based.
SHOP HERE
Screen Shot 2015-04-23 at 11.12.33
Medium skins with neutral/olive undertone – Skin Base 06 is our most neutral and popular tone,
shades 8.5, 09, 10, 12 and 13 are all suitable for medium skins.
SHOP HERE
Screen Shot 2015-04-23 at 11.12.40
Deep skins with yellow undertone – Skin Base shades 14 and 15 are suitable
Deep skins with red undertone –  Skin Base 16
Deep skins with olive undertone – Skin Base shades 17 or 18
SHOP HERE
I hope this has helped those of you who have felt a little lost when choosing your new foundation and shade. As always however, we are always ready to answer any questions that you might have and will try our best to recommend a shade for you. The most effective way to match your skin tone would be to visit our brilliant staff in store (find your nearest store here) but if this is not possible, please email store@illamasqua.com or comment below with your queries.

I hope this has helped those of you who have felt a little lost when choosing your new foundation and shade. As always however, we are always ready to answer any questions that you might have and will try our best to recommend a shade for you. The most effective way to match your skin tone would be to visit our brilliant staff in store (find your nearest store here) but if this is not possible, please email store@illamasqua.com or comment below with your queries.



Govinder Rayt

Govinder Rayt

Writer and expert