The Illamafia

The Distinction In Make-up Artistry Awards – Winners Interview – Kat Sykes

In October 2012, 16 finalists battled it out to become the winner of their category in The Distinction In Make-up Artistry Awards. Kat Sykes was Illamasqua’s Team winner and won to work along side the Spob, The Head Of Professional Development on a commercial. Kat Works in our Visual Merchandise (VM) team, 11 months on from the competition I caught up with Kat…


What was it like working at Illamasqua in the VM department?

Part of working in the VM department at Illamasqua means that as each new collection is released the stores and windows are decorated to sit with the theme of the collection. This gives me the opportunity to be involved in many diverse and creative projects. One project in particular that stands out for me is when Illamasqua were allotted two Selfridges Oxford Street windows in conjunction with the Queens Diamond Jubilee. Primarily I am a make-up artist so was given the task of designing and carrying out the make-up looks for six different mannequins. The windows were on display in Oxford Street for two weeks!

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How did it feel to win the competition?

I put a lot of thought and effort into developing a look that I felt show cased my skills and ideas to their fullest potential. So to have my look recognised as a worthy winner meant a lot to me.


What have you been up to since the competition?

I’m still working for Illamasqua as well as working on a few of my own creative projects. I feel really fortunate to be involved with a company that is rapidly growing and producing such beautiful and innovative imagery and products.


What would be your advice for anyone entering the competition this year?

Take the opportunity to showcase your abilities and create a look that pushes your skills to their fullest potential.


Why did you apply for the competition?

Part of my role at Illamasqua involves decorating mannequins, props and faces which are displayed within the stores and window displays and it was a perfect opportunity to use my skills that I have developed in airbrushing and stenciling within make-up.


What did you enjoy most about the live competition?

The live competition was nerve wracking but ultimately really exciting and rewarding to see the results. It was great to see how the other entrants had approached the brief and the looks they had created. I particularly loved the brief that was set. The concept of taking elements from the techniques of certain artists/ art movements and transferring them onto a live model is something that really interests me.

 Thank you Kat! If you would like to enter and have the chance of being in the live final (being held at the home of BAFTA 195 Piccadilly) click here to find out more information.

Last entries have to be in by August 30th.

Govinder Rayt

Govinder Rayt

Writer and expert