The Illamafia

Illamasqua launches in Meadowhall, Sheffield!

With just over a week until we launch in Debenhams, Meadowhall, the Illamasqua team are excitedly preparing and putting the finishing touches to our new counter!

Our launch in Meadowhall, Sheffield on Saturday 22nd October marks the first Yorkshire counter for Illamasqua, an exciting prospect for our Yorkshire based Founder and Joint Managing Director, Julian Kynaston, and our Marketing Agency Propaganda!

The Meadowhall team are just as thrilled about the launch…
Bethanie Lunn, Meadowhall’s Fashion & Beauty Expert, said:
“Illamasqua is such an exciting brand, it’s brilliant to see them open their first outlet in Yorkshire. I’m sure they will be popular with Meadowhall shoppers who are keen to snap up the latest trends.”

A preview shot of what the store will be like, taken from our Flagship store in London

Offering avant garde looks, one-on-one express transformations, and sharing our professional, colour intense range, our Art Team will be instore for the launch to share their top tips and beauty advice.

Check out the Illamasqua range, including our AW11 Theatre of the Nameless collection from Saturday 22nd October

Govinder Rayt

Govinder Rayt

Writer and expert