The Edit

Let’s talk about Mental Health…

This week is MENTAL HEALTH AWARENESS WEEK. ACCORDING TO THE MENTAL HEALTH FOUNDATION, IT IS ESTIMATED THAT 1 IN 6 PEOPLE IN THE PAST WEEK EXPERIENCED A COMMON MENTAL HEALTH PROBLEM. Meaning its MORE IMPORTANT THAN EVER TO BE TALKING ABOUT MENTAL HEALTH.

Mental Health can be a difficult thing to discuss. It’s hard to hold your hands up and talk about problems without fear of judgement or dismissal. In a world with increased social media usage and a life often spent behind a screen, it’s easy to publish a life with no flaws or hiccups. This often means that we deal with problems ourselves, leading the situation to grow, hiding behind Instagram captions and Snapchat filters. But as they say, a problem shared is a problem halved…

In recent weeks there, mental health has been a hot topic in the media. Prince William and Prince Harry have raised the topic with their Heads Together Campaign and have revealed their own struggles and hurdles following the death of their mother. Their honesty demonstrates the importance of speaking out about mental health. Everyone can suffer emotional difficulties yet the stigma attached to the subject has prevented many from talking about it… until now. High profile figures are now using their status to raise awareness, open the conversation and share their experiences. If celebrities can do it, so can we!

As simple as it sounds, speaking out about mental health protects our mental health. Isolating ourselves from conversation and interaction can increase distress, so it is important to surround ourselves with positive figures and environments. Support networks like friends, families and communities offer alternative perspectives to consuming negative thoughts and provide essential encouragement. Social Media is a new community where we can interact with anyone, everyone, everywhere. The purpose of social media is to socialise with those with similar interests worldwide, that you may not otherwise have been able to find.

Unfortunately, some people use and abuse the platform and publish discriminatory content to drag others down. Sadly, those with mental health problems may feel vulnerable but we believe that social media platforms should be a safe space to be real. A space to talk about real problems and real situations.

We are your support network. We believe that you are beauty. We want you to feel safe in any environment, online and offline, so we #DoubleDareYou to be real on social media. Take one or more of our lovely Powder Blushers and create a look, then add a caption inspired by the blusher name.

Let’s help raise self-love and create a community of empowered fans who have the courage to speak up and challenge those that discriminate others. For more information on the #DoubleDareYou campaign click here.
Double Dare You

This week is Mental Health Awareness Week. According to the Mental Health Foundation, it is estimated that 1 in 6 people in the past week have experienced a common mental health problem. Meaning it’s more important than ever to be talking about mental health.

At Illamasqua, we believe in creativity, self-expression and diversity. Our brand celebrates these three elements and aims to help others do so through the power of makeup, which can be a creative output to express yourself with no boundaries or rules. Makeup itself is by no means a solution to Mental Health issues, but it is a tool we can use to make ourselves feel more confident. Once we feel more confident, we are more likely to open up and share our feelings and concerns with others.

Blusher won’t change the world, but for us it’s a good place to start.

#DoubleDareYou

Words By Katie Richardson

 



Nadine Bourne

Nadine Bourne

Writer and expert